Essays and Musings on Animals and Society

Wednesday, February 15, 2006

Violence May Impede Efforts to Change Public Attitudes and Behavior Toward Animals 

Michael Greger, M.D. is best known for his expertise in vegan nutrition. In this article in Satya magazine, however, Dr. Greger discusses his views on violence in the animal rights and animal protection movements. He points out that most of the public is alarmingly uninformed about the extent and nature of industrial animal cruelty — which is just how the corporations that profit from this cruelty want it — and implies that we need to make education rather than confrontation a priority:

"A quote from a 2004 animal agriculture textbook: 'For modern animal agriculture, the less the consumer knows about what’s happening before the meat hits the plate, the better.' They know that hundreds of millions of people would be against them if they only knew the truth. Everybody is against cruelty to animals. So the industry’s only chance is to marginalize our movement and distract the public from the real issue. And the real issue is the violence that goes on inside their factory farms, their labs, their slaughterhouses. Our secret weapon, therefore, is effective education."

...

"In our sheltered activist circles it’s easy to forget how effective the industry has been at concealing the ugly truth. People still simply don’t know what goes on in factory farms. Most people, for example, don’t even know that dairy cows are slaughtered. In the biggest study on transitioning towards vegetarianism to date involving thousands of high school seniors across 52 schools, only 29 percent of the young women and 17 percent of the men disagreed with the statement 'I think meat production is done humanely.' There is much educational work to be done."

The animal exploitation industries don't just shelter the truth; they make up lies and sell them as the truth.

Dr. Greger also presents a strong case for us animal activists being mindful of how the public sees us. If the mainstream associates animal advocacy with violence, they'll tune us out, and that could result in more suffering for billions, or hundreds of billions, of animals. How we affect public attitudes is immensely important. We can't only think in terms of "how many animals did we save today;" we also have to think in terms of "how many new people decided to be kinder to animals today:"

"A few pipe bombs are not going to topple multi-billion dollar industries. What they may do, however, is play right into the opposition’s blood-stained hands and make our education efforts more difficult. It may plant a wedge and further distance society from being open to our message.

Who cares what they think, though? Why should we care about public opinion? Because unless we think there are enough vegans in this world, unless we think there are enough animal activists, unless we are content that we have reached some kind of revolutionary quorum, then it matters what society thinks because we need to grow. We need to be a movement that people want to join. We can go on and on about the victorious availability of soy milk everywhere now, but we’re losing. We’re losing more and more animals every single year. We need to become a mass movement.

The T-shirts of Animal Rights Hawaii quote Dr. Martin Luther King Jr.: 'The question is not whether we will be extremists, but what kinds of extremists we will be.' I think we should be nonviolent extremists for the animals.
Comments:
There should ALWAYS be a healthy dose of scepticism placed into any equation when talking about "violence" perpetrated by animal rights activists. Governmental agencies have a lengthy and incredibly successful history of using the tools of infiltration and "smear" tactics in order to sway public opinion, regarding groups it
(the government) feels are threatening to the status quo.

It's evil, insidious and it works!...AND the public who is victimized, is rarely, if ever, aware!

When talking about public education, perhaps it would be wise
to include this facet of covert
manipulation...

Rhonda
 
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